Resources

The Alternative Board^®is the world’s largest franchisor of peer advisory and coaching solutions, offering on-going training and field support and aggressive growth opportunities.

Marketing Support

With one of the largest marketing departments among business services franchisors, The Alternative Board® is dedicated to helping you successfully market your business. Our marketing team will help keep you on track during your launch! A member of the TAB Corporate marketing team will be assigned to work one–on–one with you to strategize, plan and manage the details of your marketing campaigns, so you won’t have to remember every little detail.

At launch, you will utilize a combination of TAB’s proven direct marketing and public relations processes, which implement proprietary strategies to generate local interest and invite TAB Board member prospects to informational meetings in your protected territory.

Initial Training Program

During this program, you will receive training on the functional areas of running your TAB business, from obtaining new members to facilitating board meetings to providing private business coaching. The sessions are delivered by several TAB Corporate employees and peer facilitators using a variety of tools, including presentations, role-playing, videos and more. Training covers:

Marketing for and Acquiring New Members
Interviewing and Closing New Members (including board formation strategies)
Facilitation Certification
Member Retention Techniques (including delivering value to your members)
Strategic Business Leadership® Certification
TAB Business Vantage®
Private Business Coaching Sessions

Introduce yourself to us to learn more about becoming a facilitator/coach by clicking here